As DJs, we know how important it is to have versions like intro edits and instrumentals in your arsenal. That’s why our friends at Beatsource have teamed up with Create Music Group and EMPIRE to offer exclusive DJ versions of thousands of tracks from their catalog in the Beatsource LINK music streaming service for open-format DJs. The versions include “intro edits,” whereby approximately 15 to 30 seconds of the instrumentals are added to the beginning and end of the track to facilitate easier mixing. Instrumentals and acapellas will also be available.
The collaboration is the first step in Beatsource’s broader initiative to authorize and monetize DJ edits for streaming, which has never been done before in the music industry. The initiative will provide DJs with official DJ versions while introducing new revenue streams and data for artists and labels.
Beatsource’s President, Brian “DJ Quickie” Wong, says:
“While streaming has saved the music industry from over a decade of declining revenues, DJs were left out of this wave of innovation because they were never officially provided with the content they need. … Not only does this collaboration create, for the first time, an authorized and monetized channel to stream DJ edits, but artists will gain unprecedented insight into how DJs are playing their music … We can now track things like how many plays a song is getting in the clubs, who played it, and performed to what size audience. This information was never aggregated until our forward-thinking partners at EMPIRE and Create helped challenge the music supply chain to better serve the most important tastemaker in the industry, the DJ.”
Create Music Group’s EVP of Operations, George Karalexis, comments:
“Alongside the rise of streaming we’ve seen a striking downturn in the tools and resources that music creators and record labels offer to open-format DJs, an extremely important group of tastemakers that can really help to break new artists. In order to re-engage this vital part of the music promotion ecosystem, we’ve opened up our catalog to Beatsource who have tailor-made a huge catalog of custom mixes and edits for their vast network of DJs. We look forward to continuing to collaborate with them as our catalog grows and their network of DJs expands.”
EMPIRE’s Founder and CEO, Ghazi, adds:
“EMPIRE’s focus on innovation through technology has transformed providing independent music to the world … and the support of the DJs as tastemakers and record breakers has been integral to our success. We know these tools are essential to DJs, and this partnership with Beatsource will ensure that our most dedicated supporters have access to the right content to continue making an impact with our artists. Salute the DJ.”
Create Music Group and EMPIRE have mined deep into their catalogs, identifying some of their most popular tracks, and assembled a variety of DJ edits exclusively for Beatsource. Tracks included in the first wave of edits include hits by Fat Joe, Busta Rhymes, Rich The Kid, Anderson Paak, Tory Lanez, the Insomniac Records catalog, and more.
Beatsource is currently engaged with the major labels to ensure their content is included as licensed DJ edits by April. In the meantime, hits from Create Music Group and EMPIRE are now available exclusively to Beatsource LINK and DJcity subscribers.
Don’t have Beatsource LINK? Try it free.
Ozuna and Anuel AA. (Source: Instagram).
Puerto Rican reggaeton superstars Anuel AA and Ozuna‘s recently-released album Los Dioses is a rare collaborative album from two independent artists. The artists retain full ownership of their labels, masters, and publishing and have partnered with The Orchard/Sony Music U.S. Latin for the release.
The tandem has achieved six No. 1 solo albums and singles on Billboard’s Top Latin Albums and Hot Latin Songs charts, respectively. In an environment where streaming allows for the unprecedented accumulation of wealth from a seemingly unlimited catalog of music, artists being willing to create, and split earnings with fair, full transparency, is key.
Given that creations like Beatsource LINK allow for DJs to stream music catalogs as full crates, the fact that independent artists have discovered commercially sustainable ways to compete alongside major-label performers is a huge development. For DJs, this development allows for not having to scour the world to hopefully find access to the world’s hottest independent-released songs. Now, artists without access to traditional industry release structures are willing and able to deliver hits when, where, and how you need to hear them.
Download Los Dioses on Beatsource.
Related Post: Watch Fat Joe, Cardi B, and Anuel AA’s “YES” Video
Today Beatsource announced the launch of VIP Crates, an on-going series of playlists curated by the world’s most influential DJs. Compiled exclusively for Beatsource, the playlists give insight into which tracks grace the sets of top tastemaker DJs worldwide.
To kick off the series, Beatsource has called upon a diverse group of open-format DJs from hot spots like Los Angeles, London, Las Vegas, Miami, and beyond. They include:
- Lil Jon, GRAMMY award-winning multi-platinum artist
- Tay James, Justin Bieber’s tour DJ
- DJ Amen, music director at LA’s REAL 92.3 and DJ for San Francisco 49ers
- ZHU, GRAMMY-nominated artist
- Walshy Fire, member of Major Lazer
- DJ EFN, co-host of Drinks Champs podcast
- Craig David, GRAMMY-nominated multi-platinum artist
- Charlie Sloth, host of Apple Music 1’s Charlie Sloth Rap Show
- Joel Corry, platinum artist
- Nathan Dawe, platinum artist
- James Hype, platinum artist
- DJ Javin, mixer at SiriusXM’s Globalization and Phoenix’s Power 98.3
Beatsource board member, A-Trak, says:
“VIP Crates is a perfect example of Beatsource’s brilliance. DJing is more than just keeping up with the newest releases and knowing the classics. Every DJ has their own personal go-to’s, those tracks that never leave the crates even though they never charted. Weapons, tools. Being able to tap into that with a subscription is huge.”
Kidd Spin, Beatsource’s head of curation, adds:
“DJs are often curious as to what other DJs are playing in their sets. Clubs and live shows are far and few between these days, so there’s virtually no way to know what our favorite DJs are currently into or being influenced by without a direct connection. VIP Crates gives insight into what top tastemaker DJs are feeling right now, and the varying playlists show great diversity – from all genres, eras, and styles.”
Edwin Paredes, Beatsource’s chief content officer, also commented:
“The groundswell of support we’ve received from these enormously successful artists and DJs wanting to be a part of our initial rollout of VIP Crates has been amazing. We’re looking forward to adding more influential tastemakers to the VIP Crates mix in the coming months.”
The playlists are available on the Beatsource LINK music streaming service for open-format DJs.
Browse VIP Crates here.
DJ Phenom, the president of DJcity, recently sat down for an interview on the In The Weeds podcast. In The Weeds is a combined podcast and vlog series created by the San Diego-based Gaslamp District Media agency, centered around successful individuals’ and the hard work it took to get them to where they are today.
In an episode titled “Figuring Out’ the Music Industry,” Phenom breaks down some of the key business partnerships he’s cultivated over the years, plus a few stories about the DJcity and Beatsource brands.
Watch the episode above and check out more episodes of In The Weeds here.
The Beatsource LINK streaming service for open-format DJs can now be used with the industry-standard performance software, Serato DJ. The highly anticipated integration is available in Serato DJ Pro 2.4 and Lite 1.4, which were released on Monday.
Launched in May, Beatsource LINK lets DJs stream tracks from the Beatsource library, including thousands of expertly curated playlists, directly from their DJ software.
A-Trak, renowned DJ/producer and Beatsource board member, says:
“It’s inevitable that DJs will need access to the massive streaming libraries of songs for their DJ sets. The important thing is to not force DJs to change the equipment or software that they use. That’s why Beatsource’s integration into Serato is so important. Also, what impressed me the most was the ability to create playlists on the Beatsource site as you’re searching for music and having them sync up to your Serato.”
Brian “DJ Quickie” Wong, president of Beatsource, adds:
“Lead by Serato in the early 2000’s, the transition from vinyl to digital changed DJing forever. Trailblazers like A-Trak, DJ AM, and Jazzy Jeff opened our minds to what Serato’s technology could allow us to do. Today, over 15 years later, we are living in a moment that will again change DJing forever. DJs no longer need to shop for, purchase, and store their music. Instead, DJs will simply access the Beatsource DJ library, which will be available instantly and everywhere with Serato, and the value will be in each DJs curation and knowledge of their personal playlists and crates. DJs will no longer be limited by what they can own and store, but rather by what they can do with their musical creativity. This opens up a world of imagination for the next generation of DJs, and I can’t wait to see what they do with our technology.”
Beatport LINK, which is based on the same technology as Beatsource LINK, is also now available in Serato DJ Pro 2.4 and Lite 2.4.
Related Post: Beatsource LINK Is Now Available in Denon DJ Devices
Bad Bunny in Washington Heights. (Source: Univision)
Add “traffic-stopping live performer” to the list of Bad Bunny‘s reggaeton success story, as the Puerto Rican star performed in largely Latinx sections of Harlem, Washington Heights, and the Bronx, NY on Sunday evening.
He performed atop a moving tour bus stylized to look like a graffiti-tagged New York City subway car. The event, sponsored by Univision’s Uforia radio broadcasting/music events portal, kicked off a series of monthly livestream concerts set to air once a month through the end of December via Uforia’s website, YouTube, Twitter, and Twitch.
The artist performed tracks from his February-released studio album YHLQMDLG, plus was joined for virtual duets with artists including J Balvin, who paired with Bad Bunny for “La Cancion.” “It was difficult for me to do a concert without an audience. I didn’t want to,” he told Billboard. “But I’m accepting the new reality, and I hope people enjoy this. We need it.”
Impressively, the event was produced in collaboration with Elite Media and Marketing (EMM), IDEKO, the Mayor’s Citywide Event Coordination and Management Office, The Mayor’s Office of Media & Entertainment, the NYC Department of Transportation, the NYPD, Harlem Hospital, and the Health and Hospital Corporation.
Check out the 100% Bad Bunny playlist on Beatsource.
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