SoundCloud
SoundCloud Reportedly Close to Deals with Major Labels

SoundCloud is close closing deals with all three major record labels in exchange for an agreement “not to sue the startup for copyright violations,” reports Bloomberg.
The negotiations are said to be with Universal Music Group, Sony Music Entertainment and Warner Music Group, which could potentially receive “roughly 3 percent to 5 percent stake [in SoundCloud] along with a percentage of future revenue,” according to unidentified sources who spoke with Bloomberg.
The digital music service has faced increased pressure from labels in recent months to stem the tide of copyright violations. As a result, analysts believe that SoundCloud stepped up their efforts to remove unlicensed content, a move that’s angered many users.
Last month, Kaskade voiced his disappointment with SoundCloud after the service removed 70% of his uploads. The legendary DJ/producer also announced plans to launch his own platform in response to the crackdown.
SoundCloud has long been the go-to service for DJs to host their mixes at. However, some users have migrated to other platforms such as iTunes, Mixcloud, Mixcrate, and PodOmatic as SoundCloud becomes an increasingly hostile environment for DJs.
At this point, it’s uncertain how a deal with major labels might affect the DJ community.
Related: SoundCloud Removes 70% of Kaskade’s Content
SoundCloud Removes 70% of Kaskade’s Content

Earlier today, Kaskade revealed that 70% of his uploads have been taken down by SoundCloud. The legendary house DJ/producer spoke out about the situation in a series of tweets:
I have gotten 32 emails like this over the past 2 days… *end of an era pic.twitter.com/LRT9IUqJrM
— Kaskade (@kaskade) June 4, 2014
I imagine over the next week my entire sound cloud will be taken down. Sorry but there is nothing I can do here.
— Kaskade (@kaskade) June 4, 2014
It's a bummer as I have worked to build that page up and put great stuff on there. (*shrugs shoulders) ahhh well.
— Kaskade (@kaskade) June 4, 2014
Although 70% of my sound cloud has been taken down you might want to consider visiting it and grabbing those last bits…
— Kaskade (@kaskade) June 4, 2014
Kaskade then announced that he’ll be building his own direct-to-fan site, which we presume will be similar to the one Deadmau5 launched last year:
Yes, so I will move forward with constructing my own portal where I can share what I like when I like.
— Kaskade (@kaskade) June 4, 2014
It didn’t take long for Kaskade’s label Ultra Music to respond though. The company’s reply suggests that they’re currently working with SoundCloud to restore his content:
Nice! Just wanna share w/ others. Is that so wrong? “@ultrarecords: @kaskade we don't know how it happened, but it should be back up asap!”
— Kaskade (@kaskade) June 4, 2014
Even if Kaskade gets his content back, the current situation reaffirms concerns that SoundCloud is increasingly becoming a hostile platform for DJs and producers.
Recent reports have indicated that SoundCloud is in talks with major labels to stem the tide of “unauthorized uploads.” This has led many analysts to believe that the current barrage of take down notices are a result of possible negotiations.
So how will this affect the DJ and producer community at large? Numerous people have reported similar issues in recent weeks, but many of them aren’t fortunate enough to have the relationships and leverage of artists such as Kaskade.
Have you been affected by take down notices from SoundCloud? Do you have plans to switch to another service? Let us know by leaving a comment below.
Related: DJcity Partners with Mixcloud
Twitter Reportedly Considering Buying SoundCloud

Twitter is reportedly considering a deal to buy SoundCloud, according to tech news website Re/code.
The streaming service describes itself as the “YouTube of audio” and claims to have 250 million users.
SoundCloud is currently valued at $700 million, based on a $60 million round of funding earlier this year. If a deal goes through, it would mark Twitter’s most expensive acquisition ever.
Last year, Twitter introduced a music app called “Twitter Music,” which was intended to help users discover new artists and songs. However, the service was pulled in March due to a lack of consumer interest.
In addition to its failed music service, Twitter’s lack of user growth is also a thorn in its back. The company’s stock recently took a beating when its first quarter growth failed to impress some investors.
We’ll be watching this story closely and provide updates as they unfold.
Related: SoundCloud in Licensing Talks with Record Labels
SoundCloud in Licensing Talks with Record Labels

SoundCloud is currently engaged in “serious” licensing discussions with major labels and publishers, according to sources who spoke to Digital Music News.
For years, users have uploaded unlicensed audio to SoundCloud, which is one of the world’s leading streaming platforms. As a result, the Germany-based company implemented a content identification system and copyright holders are able to issue take downs. This arrangement is no longer enough to please rights holders, though.
“The rules are pretty simple: as long as a process exists to eliminate content that is flagged by the content owner, SoundCloud steers clear of any legal entanglements. The only problem is that rights owners are responsible for notifying SoundCloud each and every time an infraction occurs, which is essentially impossible.”
It’s too early to know how these discussions will affect the DJ community but it’s safe to say competing platforms such as iTunes, Mixcloud and Mixcrate might greatly benefit as a result.
Related: DJcity Partners with Mixcloud
Popular
-
October 13, 2026
Top Halloween Edits & Remixes of 2026
SPOOKIFY YOUR SETS Prepare your crates for the biggest party weekend of the year with the ultimate Halloween playlist from DJcity’s in-house production tea...
-
October 21, 2026
Technics SL-1210MKX: WORLD EXCLUSIVE First Look
This year is the 55th anniversary of the 1200, and so it’s fitting that the company are launching a new model - the SL-1210MKX, which has been desig...
-
October 19, 2026
Serato fooled us all… The REAL 5.0 is Serato DJ for the iPhone and the iPad
The public beta of Serato DJ Pro 5.0 seemed a touch underwhelming, considering the major version number. But it turns out, the real star of this rel...
-
October 22, 2026
R.O.A.D. Podcast – DJ MISS MILAN: The Fairy Vibe Mother Behind Doechii’s Live Show
@DJMissMilan joins @ROADPodcast for an unfiltered conversation about the realities of modern DJing, building a career from the ground up, and comman...
-
October 26, 2026
R.O.A.D. Podcast – Flavor Of The Month (October 2026) Halloween Edition
ROAD PODCAST // #FOTM VOL. 10-26 FLAVOR OF THE MONTH Your plug for the hottest new DJ edits, remixes, and bootlegs - handpicked by the ROAD Podcast crew. T...
-
October 26, 2026
October 2026 Charts: Top Downloads By Region 📈
October 2026 Download Charts DJcity's monthly charts highlight the most popular tracks globally alongside regional breakdowns across key markets. Select a...
-
September 29, 2026
The Space Jam DJ Challenge Is Here 🚀
The Space Jam DJ Challenge Is Here: 30 Years Later, It’s Your Turn to Flip It It’s been 30 years since Space Jam hit theaters, and the iconic “Space Jam” t...
-
October 23, 2026
🆕 Must-Play Tracks by Yung Miami, Travis Scott, Yeat + more
This week's notable adds on DJcity to power your weekend DJ sets 🔥 Download All Tracks This Week's Picks 01 HIP HOP Just Might Go Yung Miami & Travis S...
-
October 14, 2026
New DJcity Playlist: CLASSIC CLUB EDITS
Upgrade Your Throwbacks Introducing the New DJcity Classic Club Edits DJcity's Classic Club Edits playlist is now available! Our in-house production team h...
-
August 2, 2026
DJcity Summer Sale 2026: Get 2 Months for $10 (Use Code SUMMER26)
News • Summer Sale 2026 🚨 Summer Sale ON NOW: Get 2 Months for $10 UPDATE: THIS PROMO HAS ENDED. Summer is in full swing. Make sure your crates are loaded...

