• DJs and Producers Can Now Earn Revenue From SoundCloud

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    Photo source: SoundCloud

    SoundCloud has announced that it has expanded its revenue sharing program to include to DJs and producers.

    The SoundCloud Premier program, as it’s called, enables content creators to earn revenue generated from subscriptions and advertising on the platform.

    According to the company’s blog:

    “Beginning today, DJs and producers who create sets, remixes and other forms of creative works will now be invited to join our SoundCloud Premier program, and earn revenue for the tracks they share on SoundCloud.”

    There’s one catch, though: the program is currently invite-only. However, SoundCloud says that it’s increasing the number of people invited every day.

    Content creators can sign up here.

    Related: DJ Mixes Are Now Legal on SoundCloud, Says Founder

  • DJ Mixes Are Now Legal on SoundCloud, Says Founder

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    Image source: Instagram

    SoundCloud founder Eric Wahlforss has said in an interview that DJ mixes are now legal and “problem-free” on the service.

    Wahlforss told Germany’s Groove magazine:

    “During the negotiations for SoundCloud Go, we achieved agreement with collecting societies like GEMA in Germany, making these problems a thing of the past -– even for users who do not subscribe. This means that DJ mixes are now legal and problem-free on SoundCloud. So this is a very positive news for DJs.”

    SoundCloud was once the go-to platform to host DJ mixes, but many DJs have stopped uploading their mixes in recent years because of increased takedowns for copyright infringement. Some have even had their accounts deleted for repeat violations.

    As a result, many DJs have been uploading their mixes to less popular services like Mixcloud and Mixcrate. However, those platforms have been subject to increased takedowns over the last year, with Mixcrate closing its doors in October.

    While Wahlforss’ comments are encouraging to DJs and fans, it is unclear at this point if all mixes are indeed safe on SoundCloud.

    Related: DJs Should Stop Playing SoundCloud and YouTube Rips

  • SoundCloud’s Streaming Limit Doesn’t Apply to Embeds

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    UPDATE: SoundCloud has clarified that this change does not affect the embedded player, and if you have not heard from them, your app is unaffected.
    SoundCloud announced today that they will be implementing a 24-hour streaming limit of 15,000 plays on all songs streamed via client applications starting July 1.
    Many news sources have reported that the regulation will apply to embeds on websites. However, according to The Next Web and Stoney Roads, embeds will not be affected.
    SoundCloud’s announcement says: “We’re dealing with an increasing number of applications that abuse creator content. To help us limit this type of behaviour, we’re introducing a daily rate limit on API play requests.”
    The statement continues: “Only a small number of developers will be affected by this change, and we’ll be contacting them via email to ensure a smooth transition.”
    Some sites have suggested that the rule will ensure that SoundCloud’s ads get served to everyone. As of right now, third party sites that use SoundCloud’s API can get around the ads via their custom players (e.g. Hype Machine).
    Read SoundCloud’s full announcement here.
    Related: DJs Can Now Import SoundCloud Mixes Into Mixcloud

  • DJs Can Now Import SoundCloud Mixes Into Mixcloud

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    SoundCloud has been an unreliable service for hosting DJ mixes ever since record labels started cracking down on the company last year. Thankfully, those who are tired of takedowns can now import their existing mixes directly into Mixcloud with a new tool.
    The company’s SoundCloud importer was previously only available to Mixcloud content partners, but the company has now made it available to the public as a beta. The tool is only available for long-form content such as mixes, radio shows and podcasts, as Mixcloud doesn’t allow single track or album uploads.
    Mixcloud also differs from SoundCloud in that it’s a licensed Internet radio service and has agreements with various collecting societies. This means that while Mixcloud doesn’t allow downloading and rewinding within a mix, their service is completely legal, and DJs don’t have to worry about takedowns.
    The company also offers premium accounts with more features, and DJcity readers can get three months of free service with the promo code: DJCITYFREETRIAL (monthly plan only).
    Related: Four Hours of Audio Is Uploaded to Mixcloud Every Minute

  • SoundCloud Versus the Alternatives

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    For a long time, SoundCloud was the number one choice for many DJs looking to host their mixes online. However, the company has stepped up copyright enforcement over the last year, and many DJs have had their mixes taken down, and even their accounts removed.
    As DJs continue looking for alternatives, DJWORX has compared SoundCloud with its leading alternatives, including MixCloud, Mixcrate, YouTube, PodOmatic, and others. Their extensive breakdown looks at various aspects of each service, including audio quality, interface and cost. Check out their article here.
    Related: Four Hours of Audio Is Uploaded to Mixcloud Every Minute

  • Twitter Introduces Embedded SoundCloud Player

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    Twitter just made it easier for creators to share music and other types of audio with fans. The company introduced audio cards yesterday, a new feature that enables users to play audio directly in their timeline on both iOS and Android devices.
    Throughout the listening experience, users can dock the audio card and keep listening as they continue to browse inside the Twitter app. The feature was launched in partnership with third-party streaming services and SoundCloud is the first to implement it.
    So far, only a small group of artists have audio cards but SoundCloud says they’ll be available to everyone soon. Current users include David Guetta, Steve Aoki, Martin Garrix, Chromeo, Migos, among others.
    Both Guetta and Chance the Rapper have already taken advantage of the feature by sharing new tracks:

    Related: SoundCloud Introduces Advertising for the First Time

  • SoundCloud Introduces Advertising for the First Time

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    It’s been a big week in the world of digital music. On Tuesday, DJ Skee announced the launch of DASH Radio and Mixcloud unveiled subscription plans, and today, SoundCloud debuted a three-tiered program which introduces advertising to the platform for the first time.
    Recognizing that not every artist has the same needs, On SoundCloud comes in three different flavors: Partner, Pro Partner and Premium Partner.
    The free Partner tier is for beginners that don’t need a lot of upload time or advanced analytics while the Pro Partner tier is a paid plan for those that need more upload time, advanced tools and other nifty features.
    Last but not least, SoundCloud is inviting select partners to participate in the Premium tier which gives creators the opportunity to make money through advertising. It also includes Pro features and more benefits.
    SoundCloud’s Chief Business Officer Jeff Toig told Billboard:

    “This is where we start to figure out how to generate revenue and help our creators make money in order to enable them to build careers with us . . . When Alex [Ljung, SoundCloud’s CEO] and Eric [Wahlforss, SoundCloud’s CTO] founded the company, they really saw an opportunity to build a business with a global, open platform that would kind of evolve over time.”

    It should be noted that today’s announcement is not the result of SoundCloud’s on-going talks with the major labels. Toig told Billboard that the company is in “active and ongoing, advanced discussions” with Sony, Universal and Warner Music, but that this week’s launch was meant to illustrate how SoundCloud can be for anyone.
    He continued, “SoundCloud is not just a service that depends on the majors only — although we do work with them and hundreds of their artists all the time, and we’d obviously love to have them onboard . . . But there is a much broader creative ecosystem here and we’re really keen to represent that in a full and complete way.”
    Toig also said a paid subscription service is expected to be launched in the coming months, although details about the plan were not mentioned.
    Related: SoundCloud Removes 70% of Kaskade’s Content

  • SoundCloud Reportedly Close to Deals with Major Labels

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    SoundCloud is close closing deals with all three major record labels in exchange for an agreement “not to sue the startup for copyright violations,” reports Bloomberg.
    The negotiations are said to be with Universal Music Group, Sony Music Entertainment and Warner Music Group, which could potentially receive “roughly 3 percent to 5 percent stake [in SoundCloud] along with a percentage of future revenue,” according to unidentified sources who spoke with Bloomberg.
    The digital music service has faced increased pressure from labels in recent months to stem the tide of copyright violations. As a result, analysts believe that SoundCloud stepped up their efforts to remove unlicensed content, a move that’s angered many users.
    Last month, Kaskade voiced his disappointment with SoundCloud after the service removed 70% of his uploads. The legendary DJ/producer also announced plans to launch his own platform in response to the crackdown.
    SoundCloud has long been the go-to service for DJs to host their mixes at. However, some users have migrated to other platforms such as iTunes, Mixcloud, Mixcrate, and PodOmatic as SoundCloud becomes an increasingly hostile environment for DJs.
    At this point, it’s uncertain how a deal with major labels might affect the DJ community.
    Related: SoundCloud Removes 70% of Kaskade’s Content

  • SoundCloud Removes 70% of Kaskade’s Content

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    Earlier today, Kaskade revealed that 70% of his uploads have been taken down by SoundCloud. The legendary house DJ/producer spoke out about the situation in a series of tweets:

    Kaskade then announced that he’ll be building his own direct-to-fan site, which we presume will be similar to the one Deadmau5 launched last year:

    It didn’t take long for Kaskade’s label Ultra Music to respond though. The company’s reply suggests that they’re currently working with SoundCloud to restore his content:

    Even if Kaskade gets his content back, the current situation reaffirms concerns that SoundCloud is increasingly becoming a hostile platform for DJs and producers.
    Recent reports have indicated that SoundCloud is in talks with major labels to stem the tide of “unauthorized uploads.” This has led many analysts to believe that the current barrage of take down notices are a result of possible negotiations.
    So how will this affect the DJ and producer community at large? Numerous people have reported similar issues in recent weeks, but many of them aren’t fortunate enough to have the relationships and leverage of artists such as Kaskade.
    Have you been affected by take down notices from SoundCloud? Do you have plans to switch to another service? Let us know by leaving a comment below.
    Related: DJcity Partners with Mixcloud

    Posted in Music Industry
  • Twitter Reportedly Considering Buying SoundCloud

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    Twitter is reportedly considering a deal to buy SoundCloud, according to tech news website Re/code.
    The streaming service describes itself as the “YouTube of audio” and claims to have 250 million users.
    SoundCloud is currently valued at $700 million, based on a $60 million round of funding earlier this year. If a deal goes through, it would mark Twitter’s most expensive acquisition ever.
    Last year, Twitter introduced a music app called “Twitter Music,” which was intended to help users discover new artists and songs. However, the service was pulled in March due to a lack of consumer interest.
    In addition to its failed music service, Twitter’s lack of user growth is also a thorn in its back. The company’s stock recently took a beating when its first quarter growth failed to impress some investors.
    We’ll be watching this story closely and provide updates as they unfold.
    Related: SoundCloud in Licensing Talks with Record Labels