Rhythm Roulette

October 6, 2018

Watch A-Trak Make a Beat by Sampling Random Records

a-trak

After over five years of Rhythm Roulette, Mass Appeal has finally featured A-Trak on an episode. The series challenges producers to make a beat by sampling three records that they randomly select while blindfolded.

In the video, A-Trak stops by Good Records in New York City to get his vinyl. He then heads to the studio where he cooks up five different sounding beats with samples from all three records. The Montreal native shares some insightful production tips along the way.

Watch Rhythm Roulette above.

Related: Watch A-Trak’s ‘DJs Gotta Dance More’ Video Feat. Todd Terry

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February 8, 2018

Watch Honorable C.N.O.T.E. Make a Beat by Sampling Random Records

Honorable C.N.O.T.E.

Atlanta-based hip-hop producer Honorable C.N.O.T.E. has been featured on Mass Appeal’s Rhythm Roulette series. The series challenges producers to make a beat by sampling three records that they randomly select while blindfolded.

Born in Michigan but based in Atlanta, C.N.O.T.E. is best known for producing A$AP Ferg‘s anthem “New Level” and Migos‘ new Culture II track, “Supastars.”

C.N.O.T.E. isn’t new to the game though. The Benton Harbor native has been producing since the late 2000s, having worked with artists like Gucci Mane, 2 Chainz, Travis Scott, Lil Uzi Vert, and Rae Sremmurd.

On the episode, C.N.O.T.E. picks up three records from Good Records in New York City and flips them into a soulful heater.

Watch above.

Related: Watch Cardo Got Wings Make a Track by Sampling Random Records

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February 1, 2018

Watch Cardo Got Wings Make a Track by Sampling Random Records

Cards Got Wngs

Texas-based producer Cardo Got Wings has been featured in the latest episode of Mass Appeal’s Rhythm Roulette. The series challenges producers to make a beat by sampling three records that they randomly select while blindfolded.

Cardo is off to a hot start in 2018 after co-producing Drake‘s new single “God’s Plan,” which currently sits at No. 1 on Billboard’s Hot 100. He also worked on Migos‘ freshly released Culture II album and recently signed a deal with Def Jam as a duo with rapper Payroll Giovanni.

Among Cardo’s most notable productions are Travis Scott‘s “Goosebumps” featuring Kendrick Lamar, Schoolboy Q‘s “That Part” featuring Kanye West, and Meek Mill‘s “Levels.”

In the episode, Cardo stops by A-1 Records in New York City to get some vinyl. As he gets going in the studio, he gets a call to tell him that “God’s Plan” was going to debut at No. 1 on the Hot 100. Despite his excitement, Cardo remains focused and delivers a chilled out trap beat.

Watch Rhythm Roulette above.

Related: Watch Boi-1da Make a Track by Sampling Random Records

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December 21, 2017

Watch Boi-1da Make a Track by Sampling Random Records

Boi-1da

Due to popular demand, Mass Appeal has enlisted big-time producer Boi-1da for its latest Serato edition of Rhythm Roulette. The series challenges producers to make a beat by sampling three records, which are randomly selected while blindfolded.

Boi-1da picks up his wax at Play De Record in Toronto before hitting the studio. The Canadian producer then gets right to work using Serato’s Sample plugin to cook up two beats from two different records.

A seven-time Grammy-nominee, Boi-1da is best known for being one of Drake’s in-house OVO Sound producers. He has also worked with the likes of Eminem, JAY-Z, Kendrick Lamar, Nicki Minaj, and Rihanna. Some of his latest projects include G-Eazy’s “No Limit,” J. Cole’s “Deja Vu,” and five tracks off Belly’s Mumble Rap mixtape.

Watch Rhythm Roulette above.

Related: Watch Mura Masa Make a Track by Sampling Random Records

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October 5, 2017

Watch Mura Masa Make a Track by Sampling Random Records

Mura Masa

Mass Appeal is back with a new episode of Rhythm Roulette, this time featuring British DJ/producer Mura Masa. The series challenges producers to make a beat by sampling three records, which are randomly selected while blindfolded.

Born on an island named Guernsey, Mura Masa is best known for his A$AP Rocky-assisted single, “Love$ick.” The breakout track appeared on his self-titled debut album, which was released in July. It also featured the singles “1 Night” featuring Charli XCX and “All Around The World” featuring Desiigner.

Mura Masa picks up his vinyl at Good Records in New York City. The 21-year-old then lays down a beat using samples from William Basinski’s 2017 ambient album A Shadow in Time and The Road’s 1971 rock album Cognition.

Watch Rhythm Roulette above.

Related: Watch Mr. Carmack Make a Track by Sampling Random Records

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September 3, 2017

Watch Mr. Carmack Make a Track by Sampling Random Records

Mr. Carmack

Mass Appeal has featured DJ/producer Mr. Carmack in their latest episode of Rhythm Roulette. The series challenges producers to make a beat by sampling three randomly selected vinyl records.

The San Francisco native first heads to Good Records in New York City before hitting the studio alongside rapper Adam Vida. He then delivers two groovy glitch-style beats, only using sounds from the records he picks out. Impressively, one of the samples he chops up is the call of an elephant trumpeting.

Carmack is a member of the production cliques Team Supreme and Soulection. He’s best known for his unique trap-infused sounds, which includes releases on the Mad Decent label. The influential producer has worked with Pharrell, Diplo, Kehlani, and Promnite.

Watch Rhythm Roulette above.

Related: Watch DJ Jazzy Jeff Make a Track by Sampling Random Records

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August 23, 2017

Watch DJ Jazzy Jeff Make a Track by Sampling Random Records

DJ Jazzy Jeff

After nearly 100 episodes of Rhythm Roulette, Mass Appeal has finally featured DJ Jazzy Jeff. The series is an interesting concept: it challenges producers to select three records while blindfolded and make a beat by sampling them.

Filmed in his Delaware estate during his annual Playlist Retreat, the video shows Jeff picking out the records from the back of a van, and getting busy in the studio using Serato’s new plugin, Sample.

His final track includes an Al Johnson and Jean Carne sample, which was used on Will Smith’s 1997 single, “Just Cruisin’.” It also contains scratching and vocals from Philadelphia rapper, Dayne Jordan.

Watch Rhythm Roulette above.

Related: An Inside Look at DJ Jazzy Jeff’s ‘Playlist Retreat’

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August 10, 2017

Watch London on Da Track Make a Beat by Sampling Random Records

London on Da Track

Rising hip-hop producer, London on Da Track, has been featured on Mass Appeal’s Rhythm Roulette series. The series challenges producers to make a beat by sampling three randomly selected vinyl records.

The Atlanta native is best known for producing singles like Drake‘s “Sneakin’” featuring 21 Savage; Rich Gang‘s “Lifestyle” featuring Young Thug and Rich Homie Quan; T.I.‘s “About the Money” featuring Young Thug; and Tyga‘s “Hookah” featuring Young Thug.

On this episode of Rhythm Roulette, London stops by New York City’s A1 Records and picks up the following records: Phyllis Hyman’s soul album Living All Alone, Rahsaan Roland Kirk’s jazz album Blacknuss, and a single from Jesse Saunders’ house album Chicago Reunion.

Watch above.

Watch: Watch DJ Khalil Make a Beat by Sampling Random Records

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London On Da Track, Music Production, Rhythm Roulette,
July 20, 2017

Watch DJ Khalil Make a Beat by Sampling Random Records

DJ Khalil

DJ Khalil, a staff producer at Aftermath Entertainment, has been featured on Mass Appeal’s Rhythm Roulette series.

The series challenges producers to make a beat by sampling three randomly selected vinyl records. On this episode, the records were found at Adrian Younge’s Artform Studio in Los Angeles.

Born in Seattle and raised in Los Angeles, Khalil first made a name for himself as one-half the independent hip-hop duo, Self Scientific. In the mid-2000s, Dr. Dre signed him to Aftermath as a producer. Khalil has since produced Billboard Hot 100-charting singles like Eminem‘s “Survival,” Dr. Dre’s “Kush,” Aloe Blacc‘s “The Man,” Wale‘s “The Matrimony,” and Logic‘s “Black Spiderman.” Most recently, he produced A$AP Ferg‘s gritty anthem, “East Coast.”

Watch Khalil on Rhythm Roulette above.

Related: DJ Dahi Uses Serato Sample in New Rhythm Roulette Episode

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July 12, 2017

DJ Dahi Uses Serato Sample in New Rhythm Roulette Episode

Mass Appeal has brought back acclaimed hip-hop producer DJ Dahi for a special, new episode of Rhythm Roulette. The series challenges producers to make a beat by sampling three random records, chosen from a record store while blindfolded.

Dahi, whose credits include Drake‘s “Worst Behavior,” Kendrick Lamar’s “Money Trees,” and Big Sean‘s “I Don’t F#ck With You,” produced a track using Serato’s new plugin, Sample. The software enables producers to find and manipulate samples in tracks using any DAW that supports VST and AU formats, such as Ableton Live, FL Studio, and Logic Pro.

In this episode, instead of going to a record store, Dahi went to New York City and dug through cardboard boxes in the back of a van owned by vinyl collector, Gene Brown.

Watch the video above.

Related: Watch P-Lo Make a Beat by Sampling Random Records

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