Desi Beats for DJs: How South Asian Music Moves Global Crowds

Desi 101: What Exactly Is Desi Music? Let’s clear something up: Desi isn’t a genre. It’s a cultural identity. “Desi” is how South Asians across the diaspor...
On this week’s episode of the @RoadPodcast, the crew sits down with the legendary @LordFinesseDITC to discuss his career, production, and the evolution of hip-hop. Finesse reflects on attending the @DJJazzyJeff’s #PlaylistRetreat and shares his thoughts on AI’s impact on the music industry (01:10), emphasizing that artists should be notified if their work is used in AI prompts (04:10). He breaks down the outdated nature of artist contracts that never accounted for streaming (17:40) and details his journey releasing three classic albums on different labels (17:55). He reminisces on growing up in the Bronx and influencing #BigL’s rap style (27:01). Finesse also discusses producing #Biggie’s “Suicidal Thoughts” (43:20) and working with @DrDre on The Chronic 2001 (1:16:01).). Later, he dives into the challenges of today’s music industry, and not receiving proper credit for his work (1:37:00). Finally, he shares his love for DJing (1:46:10), his favorite Debarge record (1:36:01), and his performance anxieties (2:00:10).
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Desi 101: What Exactly Is Desi Music? Let’s clear something up: Desi isn’t a genre. It’s a cultural identity. “Desi” is how South Asians across the diaspor...
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