Grammy-nominated producer Phonix Beats has explained how he made J. Cole‘s 2014 hit “No Role Modelz” on a new episode of Genius’ Deconstructed. The single, which has been certified platinum, peaked at No. 36 on Billboard’s Hot 100. It’s the highest-charting single from Cole’s standout album, 2014 Forest Hills Drive.
In the video, Phonix Beats recalls how he got connected with J. Cole then breaks down his process of making the track in Reason.
Phonix Beats is a veteran producer of 10 years who has worked with the likes of 50 Cent, Schoolboy Q, Jay Rock, Jeremih, and Trey Songz. He most recently worked with The Game and Bryson Tiller.
Watch Deconstructed above.