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With the follow-up to his highly acclaimed album good kid, m.A.A.d city currently in the works, Compton rapper Kendrick Lamar stopped by Power 105.1 FM’s “The Breakfast Club” to discuss everything from the album’s recording process to his long-term goals.
Here’s four things we learned from the interview that resonated with us:
1. He wrote “i” to help people.
“My whole M.O. from the jump is to say something and not utilize my platform in a negative way … When I write a record like ‘i’ — that’s me giving back. That’s not for radio. That’s not for people with money. That’s for people that feel like they don’t have nothing to live for.”
2. He doesn’t care if people say he tries to sound like Eminem.
“I take it as a compliment because I’m a student of the game first … I know my history well: from Eminem albums to Pac albums to Dre to Snoop, so if they hear elements and different pieces like that then so be it because Eminem is one of the greatest of all-time and nobody can take that from him. I can’t take it. New artists can’t take it.”
3. His focus is on quality over quantity.
“I wanna keep it to myself until I’m ready to put it out. That’s how I’ve been from day one, I don’t want to oversaturate the market.”
4. He wants to change music.
“I’m on the hunt right now — I got a plan and people will see it. Whether it’s this album or this next album. But before I’m done with this ya’ll gone say ‘that boy, he did something else that we didn’t think no man could do in music.'”
Watch the full interview below:
Related: Kendrick Lamar Drops Video for ‘i’