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Former DMC Bulgaria Champion PETEONTHEBEAT performs a turntablist routine for DJcityTV using his original track, “In the Droid’s Eye.” The Sofia native won his DMC title under the name DJ Pekoe.

Follow PETEONTHEBEAT on Facebook, Instagram, SoundCloud, and Twitter

Related: Watch J. Espinosa Rep for Mexico in New Routine

Bad Bunny (Photo source: Facebook)

Latin trap continues to rise in popularity despite a lack of radio support, Rolling Stone writes in a new article.

The genre, which is a response to current trends in American rap, is led by artists like Ozuna, Farruko, Bad Bunny, and De La Ghetto.

“[Latin trap is] popping in the streets right now with zero radio airplay,” says Horacio Rodriguez, VP of marketing for Universal Music Latino. “It’s a counter-culture of young kids listening to this music.”

“You and I could be having this conversation 15 years ago about reggaeton,” acknowledges Victor Martinez, president of Hispanic Broadcasting Radio, when asked about the lack of Latin trap songs on the airwaves. “It would be the same conversation: We have problems with the lyrics, with the raunchiness.” Martinez adds that Latin trap artists “don’t put out clean versions.”

Yet, despite the lack of radio play, Latin trap has caught the attention of American singers and rappers. “We’re already getting calls from mainstream artists that want to remix or work with our Latin trap artists,” Rodriguez says.

Although it’s not Latin trap, Becky G‘s Bad Bunny-assisted single “Mayores” is currently No. 32 on Billboard’s Latin Airplay chart.

In terms of the big picture, Latin trap is diversifying the Spanish-language hip-hop scene, which has been dominated by reggaeton for over a decade. “Latin music has needed something new and fresh for a long time,” says Luis Rivera, program director for Latino Music at Music Choice, which controls audio and video content for cable TV subscribers.

Watch the music video for Farruko, Bad Bunny, and Rvssian’s new single “Krippy Kush” below.

Related: Watch Ozuna, Farruko, Bad Bunny, and More Discuss the History of Latin Trap

DJ Envy, co-host of Power 105.1’s The Breakfast Club, has dropped the video for his Jersey club-influenced single, “Text Ur Number.” The track, which features Fetty Wap and DJ Sliink, was produced by Envy and TWRK member Esentrik.

The visual shows Envy, Fetty, and Sliink living large while unknowingly being investigated by the feds. An undercover female agent eventually arranges a raid during a lavish pool party.

“Text Ur Number” serves as the first single off Envy’s forthcoming album, Just A Kid From Queens. The project is his first since 2014’s Full Breach. Vol. 5.

Watch the video above and download “Text Ur Number” on DJcity.

Related: Watch Lil Uzi Vert’s ‘XO TOUR Llif3’ Video

The September 2017 edition of DJcity Trends is now available here.

September’s contributors:

Chris Styles, mixer at SiriusXM’s The Heat and D.C.’s WPGC 95.5 and 94.7 Fresh FM
Eddie Boy, music director and resident DJ at Elevate Lounge
Eski, contributor at DJcity UK
First Choice, mixer at New York’s Power 105.1
Mind Motion, member of Pirate DJs crew
Play, director of DJcity UK
R-Tistic, 2014 McDonald’s Flavor Battle champion
Sammy Needlz, dancehall director at DJcity; mixer at SiriusXM’s Globalization
Santarosa, Latin director at DJcity; mixer at SiriusXM’s Globalization

DJcity Trends is a monthly collection of tracks intended to help DJs discover new and buzzing club tracks. The songs are hand-picked by influential DJs from around the world.

Related: DJcity Trends Charts for August 2017

Serato DJ’s Pitch ‘n Time plugin enables DJs to shift and sync the key of a track. It improves your ability to mix harmonically, helping to make your blends and transitions sound cleaner.

On this episode of Turntable Techniques, Beat Refinery instructor and 2016 Red Bull 3style U.S. Champion Trayze breaks down how to use Pitch ‘n Time’s key sync feature.

Watch the tutorial above.

Related: Turntable Techniques: Asymmetrical Looping

Edwin ‘DJ Phenom’ Paredes at SiriusXM’s headquarters in New York City.

Last week, DJcity launched a contest with SiriusXM and Pitbull to find a new U.S. mixer on the network’s Globalization channel. The winner of the competition will receive their own year-long mixshow, along with a Pioneer DJ DJM-S9 mixer and Serato license pack.

Launched on SiriusXM by Pitbull in May 2015, Pitbull’s Globalization takes listeners on a “musical journey of rhythm around the world.” Its daily mixers include Big Syphe (Pitbull’s former DJ), DJ Rawn (former Power 106 mixer), and DJcity’s Kidd Spin and DJ Santarosa. Other mixers include BBC 1Xtra’s MistaJam, Mad Decent’s SpydaT.E.K, and KIIS FM’s DJ Drew.

We spoke with Edwin “DJ Phenom” Paredes, president of DJcity and program director of Globalization, to learn more about how the channel operates.

How does Globalization differ from other stations/channels?

It’s like we took every hot song from every popular radio station and jumbled it into one 24/7 channel. Not only that, but Globalization is bi-lingual, and sometimes we add music with languages other than English and Spanish. But the biggest difference is our DJ roster and mixshow style. Big Syphe and I have handpicked everyone on air. When I was given the green light to mold the station’s sound, I knew what I had to do: pick the best-skilled DJs across the world, pick the right daily time slots for fans across the nation, and give everyone a one-hour show to bring their A-game. Four of our mixers are on Monday to Friday. Those DJs are Big Syphe, Rawn, Santarosa, and Kidd Spin. The rest of our DJs have special weekday and weekend slots. We even have an all-female Monday to Friday mixshow called the “Diva Mix Hour.” Those ladies are better than a lot of the male DJs I know. But overall, we came up with our own fresh programming, and the fans are loving it. It’s a new age in radio and music discovery, and I want to cater to that audience but also give fans the Pitbull party and old school style they love.

How does your background as a DJ guide you as a PD?

Growing up in Los Angeles I listened to two main stations: Power 106 and KIIS FM. They helped mold my ear into the open-format style. The DJs on air were incredible, and I always wanted to practice and learn to be just like them. I used to stay up late or wake early to record DJs E-Man, Rawn, and Richard Vission (Powertools) from Power 106, and Drew from KIIS FM. I would use my two-deck tape recorder to edit out the commercials. I would then take the mixes to school and share them with friends. Eventually, I picked up some DJ gear and some club residencies in LA. One, in particular, lasted four years. I was there Thursday to Saturday opening up the night for a predominately Latin American crowd. That’s where I really trained my ear to play everything from hip-hop and house to ‘80s and Spanish rock to old school and new music without losing the crowd. Any DJ that really knows how to hold it down has mastered how to keep the early crowd engaged without burning the headliner. Sometimes I would do the whole night on my own and on those nights I really learned how to stretch the open-format sound for the four hours I was on. I use that model to help me pick the music and program how it airs on the station. I imagine the same club fan and program the station to what they might like. The difference is now it’s millions of listeners across the U.S. and Canada.

What is your process for adding new tracks to the channel’s playlist?

The management at the station votes on submissions. That team includes Big Syphe, Disko Drew, Kidd Spin, Santarosa, and myself. I also talk to many DJs from the radio and club world on a daily basis. I have the luxury of having my worldwide peers pitch me good music all the time. DJcity’s charts are a key part of what I look at on a daily basis to discover new tunes. I also look at the U.S. radio bible know as Mediabase, the Billboard charts, the iTunes charts, the Spotify charts, and I listen to new music I get from labels and artists directly. I watch how the music is moving in all of those areas regularly. If it’s doing well, I share it with my team and give it more shine on air. If it doesn’t seem to be moving anywhere else, I have a quick discussion with my team and either remove it or give it another chance. I also take notes from other PDs at Sirius XM. Geronimo, who runs BPM, is incredible at picking new music. His partner Dre, who runs Electric Area and a few other stations, is also on the cutting edge of dance music. Ron Mills is the hip-hop bossman that runs Shade 45, Hip Hop Nation, and a few other legendary channels. My main boss and contact is Kid Kelly, who heads up all the pop stations, hosts the Hits 1 radio show, and programs multiple stations across Sirius XM. I have the benefit of his guidance, and he always makes time to show me the tricks of the trade using our programming software. If you ever get a minute to chat with Kid Kelly, please make sure to use it wisely and soak up as much knowledge as possible. Learning from him and all of the other PDs has been a true honor.

What do you look for when adding a new mixer to the team?

I look for people who think outside the box but also follow the rules. I look for people who keep the same energy at minute 45 as they do when they kick off their sets at the beginning. I also look for people who know how to jump between different cultures, specifically English and Spanish. I get surprised when DJs only focus on one or two genres. I like clean mixers that can jump between them all seamlessly.

How much freedom do the mixers have?

A lot. They have a list that we curate and have a few tracks that they need to hit during their one-hour sets. But for the most part, they have a lot of creative freedom. I tell them to keep it funky and energetic. I ask them to play on air as if it was a major club. I think it creates a healthy competitive vibe among our team which brings out the best in everyone. But we all support each other. I make sure the energy among the crew stays positive.

Do you have what it takes to be a mixer on @siriusxm and @pitbull's #Globalization channel? Enter our contest for a chance to win a year-long mix show, plus a @pioneerdjglobal DJM-S9 and @serato license pack. Details at djcity.com/globalization. Video credit: @djjavin, #Globalization mixer

A post shared by DJcity (@djcity) on Sep 12, 2017 at 8:52pm PDT

Enter DJcity, SiriusXM, and Pitbull’s Globalization contest here.

Related: Pitbull and DJcity Launch Contest to Find ‘Globalization’ Mixer

Chuwe (Photo source: Instagram)

Chuwe, a DJ/producer from New York City, has thrown down a high-energy Latin mix for the DJcity Podcast. His 32-minute set contains a variety of genres, including reggaeton, Latin-influenced dance music, and trap. It also features a number of his own edits, many of which have been played by the likes of Diplo, Skrillex, and Marshmello.

Tracklist:

Tracklist:
1. Dos Flakos – La Esquina (Street Mix)
2. Daddy Yankee – Shaky Shaky – ID Remix
3. Ketchup – Pam Pam
4. Nicky Jam ft. Ozuna & Bad Bunny – El Amante Remix – Lex Edit
5. N.O.R.E. ft. Pharrell Williams – Uno Mas (Have A Drink)
6. Maluma – Felices Los 4 – Lex Edit
7. Maluma – Felices Los 4 – Chuwe Edit
8. J Balvin & Willy William – Mi Gente – Chuwe Remix
9. Jenn Morel – Ponteme – DJ Sam L’original Version Bouger 2017
10. Major Lazer ft. Travis Scott, Camila Cabello, & Quavo – Know No Better
11. Pitbull ft. Ty Dolla $ign – Better On Me – Chuwe Would You Ever Edit
12. Ceky Viciny & Tali – Mete Mete
13. Migos & Lil Uzi Vert – Bad & Boujee – FS Green Remix
14. Cardi B – Bodak Yellow – Dos Flakos Remix
15. Cardi B – Bodak Yellow – BENZI & Chuwe Edit
16. Leftside – Monkey Biznizz – Wiwek Remix – Chuwe Fudge It Mashup
17. J Balvin ft. Bad Bunny – Si Tu Novio Te Deja Sola
18. Luis Fonsi & Daddy Yankee ft. Justin Bieber – Despacito Remix – DJ T Marq Jersey Club Remix
19. J Balvin ft. Farruko – 6 AM – Zeus Jersey Club Remix
20. Ginuwine – Pony – ID Remix
21. Taylor Swift – Look What You Made Me Do – Vylet Remix
22. Kendrick Lamar – Humble. – Chuwe Purple Ford Falcon Bootleg
23. Arcangel ft. Bad Bunny – Me Acostumbre – SCRVP & Avila Remix
24. YFN Lucci ft. PnB Rock – Everyday We Lit – Chuwe Charge Edit
25. Vlien Boy & Montrose – Papi
26. Farruko ft. Bad Bunny – Krippy Kush

Follow Chuwe on Instagram, SoundCloud, Twitter, and YouTube

Related: Listen to Matthew Law’s DJcity Podcast Mix

With the Canelo Álvarez vs. Gennady Golovkin boxing match going down on Saturday, it seems right to share this Mexico-themed routine from J. Espinosa. Watch above to see him throw down a quick yet potent performance for Serato.

Related: Invisibl Skratch Piklz, Cut Chemist, and J. Espinosa Perform on the Boiler Room

KidCutUp at Summerfest in Wisconsin in 2017. (Photo credit: Steve Ruiz)

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DJcity’s weekly picks are selected by Kidd Spin. To receive them via email, click here.

Related: Must-Play Tracks for the Weekend: Sept. 8

Dillon Francis is the latest celebrity to take on First We Feast’s Hot Ones challenge. The series challenges guests to answer questions while they eat spicy hot wings.

Among the topics discussed were Francis’ prank war with former Hot Ones guest DJ Snake, his bromance with Diplo, and doing Crossfit with Skrillex. He also weighs in on celebrity DJs and talks about his wild tour rider.

Dillon recently made his acting debut on Viceland’s TV comedy, What Would Diplo Do? In August, he dropped a Moksi-assisted remix to his single “Say Less” featuring G-Eazy.

Watch Dillon take on the challenge above.

Related: DJ Snake Answers Questions While Eating Spicy Food